On Nov 17, Pemra officials had said successful launch of DTH services would be a game changer for the Pakistan’s media industry. The authority had shortlisted last week, 12 out of 16 companies for the bidding. The licences will initially be issued for 15 years and could be extended later, according to the agreement. The country’s media industry is poised to get a $400 million injection, the biggest ever investment in the sector as Pemra is set to auction three licences for digital satellite television services. Unlike the analogue cable connections, DTH service is a digital platform that relays channels directly to homes from satellite through small dish antennas. The service is more reliable and lets users view high-definition video. The quality of channels listed at the end on the bandwidth does not deteriorate like those on cable. Estimates of DTH users range from 70,000 to 2.5 million with most of them concentrated in Lahore, Islamabad and Karachi.

Source: http://tribune.com.pk/